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Whitepapers

Each month we produce a Whitepaper where you can read about issues, trends, case studies and strategies LimeBridge use to improve the customer experience. In these whitepapers, we often take the “Challenger” view to help get you thinking how you can improve the customer experience in your organisation.

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28 Aug 2019

When Voice of Customer Matters Most – Can you Hear it?

Many organisations have measurement systems in place to try and provide the Voice of Customer or give an indication of the customer’s perception of their experience.  In addition, most companies have some form of periodic customer satisfaction and relationship survey and many have real time feedback systems that provide

“transactional” NPS. Thes...

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